Aufrecht Privacy Notice


Effective date of this Privacy Notice

June 1, 2015



This Privacy Notice applies to the personal data of consumers that is collected or used by Aufrecht Technologies or its affiliates or subsidiaries (Aufrecht). Aufrecht appreciates the interest you have shown in our company, products and services by visiting our websites, or related communication channels, including, but not limited to, our social media pages and/or channels and blogs (together "Aufrecht Pages"). This Privacy Notice applies to all the personal data Aufrecht collects when you interact with Aufrecht, such as when you visit our websites, when you use the products or services offered by Aufrecht, when you purchase products of Aufrecht, when you subscribe to newsletters, when you contact customer support etc.


This includes, without limitation, all online and offline collections of all types of personal data. However, some Aufrecht Pages collections work with special kinds of data (for example, medical data), which require a somewhat different privacy notice. Whenever and wherever that is the case, Aufrecht will make it clear that the privacy notice concerned is different from this general Privacy Notice.


Why we ask you to share your Personal Data

We ask you to share your personal data with us for purposes including, but not limited to:

     • Buying Aufrecht products online;

     • Activating or registering certain products or enhancing functionality;

     • Receiving information about Aufrecht products and services;

     • Participating in Aufrecht online communities, including our social media channels/pages and


     • Storing your preferences for future interactions and communications from Aufrecht;

     • Helping us to develop products and create campaigns that are designed around you, optimize

       customer services and continuously improve our websites;

     • Helping us to improve products and services, and allowing Aufrecht to keep you informed of, or

       involve you in testing of, new products and services;

     • Resolving consumer and/or product issues;

     • Receiving personalized messages, special offers and advertisements that are relevant to your

       personal interests, based on the information you have shared with us and on the information we

       have collected through cookies or similar techniques regarding your use of the Aufrecht websites/

       social media/blogs. For more information on how we use cookies, click here


We generally process your personal data only for those purposes that we have communicated with you. If we use it for other (closely related) purposes, additional data protection measures will be implemented if required by law.


Type of Personal Data we may collect

When you interact with Aufrecht, for instance by registering at My Aufrecht, purchasing a product or interacting with Aufrecht via our Aufrecht Pages (e.g. "like us on Facebook"), we may ask for or receive certain data, such as:

      • Your name;

     • Your email address;

     • Your telephone number;

     • Your social media profile;

     • Your gender;

     • Your age;

     • Information about the products you've purchased;

     • Your usage of and activities on our Aufrecht Pages;

     • Your interests; and

     • Other information related to your online behavior.


Also, depending on the choices you have made regarding your settings on various social media sites, and your settings on our Aufrecht Pages, certain personal data may be shared with Aufrecht about your online activities and social media profiles (e.g. interests, marital status, gender, user name, photo, comments you have posted etc.).


In addition, we may collect personal data via cookies or similar techniques, including, but not limited to:

     • Your IP address;

     • Your cookie ID;

     • Your web browser;

     • Your location;

     • The web pages you visit on our websites;

     • The advertisements you've viewed or clicked through;

     • Etc.


Different ways we collect your Personal Data

You can share your personal data with Aufrecht in several ways, including, but not limited to:

     • Registering as a member of My Aufrecht;

     • Registering a purchase;

     • Your communications with Aufrecht. These can be product- or service-related, and may include

        the contents of your questions to us, or requests you addressed to us;

     • Communicating with one of our Aufrecht Customer Care representatives by email or phone or in


     • Ordering a product;

     • Participating in a promotion, game or competition;

     • Participating in a social media activity related to a Aufrecht promotion (for example clicking "like"

        or "share");

     • Asking to receive messages on your mobile phone/device;

     • Subscribing to a Aufrecht newsletter;

     • Sending us a completed reply card, included with your Aufrecht product;

     • Voluntarily participating in product testing or surveys;

     • Social sign-on (using your Facebook or LinkedIn credentials, for example, to create an account

        or log on);

     • When using Aufrecht connected products and/or Apps, you may be asked whether you wish to

        share data with Aufrecht (e.g. share your usage data or your location data);

     • Cookies placed on your computer or mobile device when you visit our websites;

     • Social Listening: Aufrecht may search the Internet for relevant and publicly available content and

        use it to improve its products or services, resolve consumer issues and provide targeted



Aufrecht may also obtain your personal data if you are a customer of a Aufrecht partner. Personal data may also reach us when we purchase another company of which you are a customer. If you do not want Aufrecht to use your personal data that has not been provided by you, you may let us know at any time by contacting us at


Sharing your Personal Data with others

We may share your personal data with service providers, business partners and other third parties, in accordance with applicable law.


For example, Aufrecht may sell you a product or offer you a service in a joint marketing effort with another company (Business Partner). We will let you know that such a relationship exists and who these companies are prior to processing your data for such joint marketing efforts.


If we are required by law to obtain your consent, or otherwise believe that your consent is appropriate in the circumstances, we will obtain your consent before we share your personal data.


The agreements with these Business Partners will limit the purposes for which your personal data can be used and disclosed, and will require your personal data to be adequately safeguarded.


Aufrecht will disclose personal data only in conformance with this Privacy Notice and/or when required by law.


From time to time, Aufrecht may sell a business or a part of a business to another company. Such a transfer of ownership could include the transfer of your personal data directly related to that business to the purchasing company.


Your rights

Once you have provided us with your personal data, you have reasonable access to that information so that you can update, modify or, if legally possible, delete it. For My Aufrecht you may do this by logging into your account and accessing your "personal settings", where you can also change your preferences relating to how Aufrecht communicates with you. You may also make these requests regarding your personal data by contacting Aufrecht at


You will also be provided with an opt-out opportunity when necessary and we will comply with any local legislation.


We encourage you to keep your personal settings and personal data complete and current.


Your choices

We want to know you better so we can serve you better while at the same time respecting your choices about how we use your personal data.


Your personal data may be transferred from your home country to other Aufrecht companies, in different locations around the world, which may communicate with you about Aufrecht products, services or special offers that you may be interested in. If local law requires it, we will ask for prior consent to transfer your personal data outside of your geographic region.


If you do not want us to send you personalized offers or information, you can let us know by checking the appropriate box on the registration form or reply card, or by selecting "opt-out" on emails you receive.


Where local law requires it, we will ask you to "opt-in" or affirmatively consent to the processing of your personal data. For example, where local law so requires, we will only send you newsletters if you have subscribed to them. Similarly, where local law so requires, we will ask you to "opt-in" before using sophisticated profiling techniques.


Because Aufrecht sells thousands of products in hundreds of countries through our network of  Resellers, you may have previously provided us with your personal data through reply cards, via our call centers or in some other manner. Your decision not to register now will not affect the personal data you have already provided to Aufrecht. Of course, you will always have the option to unsubscribe from any targeted communication from Aufrecht or change your personal profile information.


Do Not Track Signals

Aufrecht takes privacy and security very seriously, and strives to put our website users first in all aspects of our business. Aufrecht utilizes cookies to help you to get the most out of the Aufrecht Pages.


Please be aware that Aufrecht currently does not make use of a technical solution that would enable us to respond to your browser's 'Do Not Track' signals. In order to manage your cookie preferences, however, you may alter the cookie settings in your browser settings at any time. You may accept all, or certain, cookies. If you do disable our cookies in your browser settings, you may find that certain sections of our website(s) will not work. For example, you may have difficulties logging in or making online purchases.

You can find further information on how to alter your cookie settings for the browser that you use from the following list:


On the Aufrecht pages, Flash cookies are also used. Flash cookies may be removed by managing your Flash Player settings. Depending on the version of Internet Explorer (or other browser) and media player you use, you may be able to manage Flash cookies with your browser. You may manage Flash Cookies by visiting the Adobe website. Please be aware that restricting the use of Flash Cookies may affect the features available to you.


Social Media

When you participate in various social media forums like Facebook, Twitter, Yammer, Pinterest, Instagram etc., you should be familiar with and understand the tools provided by those sites that allow you to make choices about how you share the personal data in your social media profile(s).


Aufrecht is bound by the privacy practices or policies of these third parties, as well as our own Social Media House rules and this Privacy Policy, so we encourage you to read the applicable privacy notices, terms of use and related information about how your personal data is used in these social media environments.


Also, depending on the choices you have made regarding your settings on various social media sites (and/or in combination with your settings on the Aufrecht pages), certain personal data may be shared with Aufrecht about your online activities and social media profiles (e.g. interests, marital status, gender, user name, photo, comments and content you have posted/shared etc.).


Links to Other Websites

During your online journey across Aufrecht websites, you may encounter links to other websites for your convenience and information. These websites may operate independently from Aufrecht, and may have their own privacy notices, statements or policies. We strongly suggest that you review them to understand how your personal data may be processed in connection with those sites, as we are not responsible for the content of non-Aufrecht-owned or -managed sites, or the use or privacy practices of those sites.




Aufrecht may store your personal data in a cloud. This means that your personal data may be processed on behalf of Aufrecht by a cloud service provider and could be stored in different locations around the world. Aufrecht makes use of organizational and contractual measures to protect your personal data and to impose similar, but in no way less restrictive, requirements on our cloud services providers, including requirements that your personal data be processed exclusively for the purposes mentioned above.


How we protect your Personal Data

We recognize and take seriously our responsibility to protect the personal data you entrust to Aufrecht from loss, misuse or unauthorized access. Aufrecht uses a variety of security technologies and organizational procedures to help protect your personal data. For example, we implement access controls, use firewalls; secure servers and we encrypt certain types of data, such as financial information and other sensitive data.


Special information for parents

While Aufrecht websites are not generally targeted at children under the age of 16, it is Aufrecht' policy to comply with the law when it requires parent or guardian permission before children's information is collected, used or disclosed.


Aufrecht strongly recommends that parents take an active role in supervising the online activities of their children. If you believe we have collected personal data from a person who is under the age of 16, please contact us at


Changes to this Privacy Notice

The services that Aufrecht provides are always evolving and the form and nature of the services that Aufrecht provides may change from time to time without prior notice to you. For this reason, we reserve the right to change or add to this Privacy Notice from time to time and will post any material revisions on our websites.


We will post a prominent notice on our privacy notice page to notify you of any significant changes to this Privacy Notice, and will indicate at the top of the notice when it was most recently updated. We encourage you to check back often to review the latest version.


The new Privacy Notice will be effective upon posting. If you do not agree to the revised notice, you should alter your preferences, or consider stopping using the Aufrecht pages. By continuing to access or make use of our services after the changes become effective, you agree to be bound by the revised privacy notice.


How to contact us

Contact us at or surf to our contact page.



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